Our chair sets out the year ahead — what we will fight for, how we will organise in every region, and the change we will deliver to households still waiting for the reform they were promised.
Six months ago we asked Gambians a simple question: are we content with the country we have, or do we believe we can build a fairer one? The answer we heard, in town halls from Basse to Brikama, was unambiguous. People are tired of being told to wait. They are ready to organise.
This year the Unite Movement steps into a new chapter. We are no longer a movement of intent — we are a movement of plans. Costed plans, with timelines, with named regional teams, with the kind of accountability we have demanded of others for decades.
What we will fight for
Three pillars define the year ahead. Jobs that keep young Gambians at home. Housing that families can actually afford on a working wage. And a public sector that publishes its own audit findings, on time, in plain language. We have written about each of these in detail; this is the year we deliver them.
We will not pretend any of this is easy. Reform is hard precisely because the people most invested in the status quo are also the people best placed to slow it down. Our answer is to organise faster than they can react — region by region, ward by ward.
We were never going to build a fairer Gambia by waiting for permission. We build it by showing up — with members, with neighbours, with the people who will benefit most.
How we will organise
The secretariat is opening three new constituency offices this month, with a fourth planned before the rains. Every office will be staffed by a regional organiser whose job is to listen first and report second. Their first task is not a campaign — it is to write down, accurately, what the people of that region say they need.
For our members in the diaspora: you are not an afterthought to this work. The London forum later this quarter will set out specific ways the diaspora plugs into policy, fundraising, and the 2026 programme. We need your time, not just your remittances.
The change we will deliver
By this time next year we will have published our first annual outcomes report — a plain-English document showing, line by line, what we promised, what we delivered, and where we fell short. No party in this country has done that. We will be the first.
To every member who has stayed with us through the quiet months, and every supporter who has just found us: thank you. The work begins now, and it begins with you.